Advertise
PETS International offers a range of advertising options in all its products and services. You will find an overview of all possibilities below. Please note that custom-made proposals can be made for any kind of budget, depending on the wishes of the advertiser. In these proposals, attractive free extra’s are being offered as well. For more information or a custom-made advertisement proposal, please contact Corine van Winden, corine@pets.nl or +31-33-4225833
The prices indicated below are valid for the year
2012.
Publication schedule and circulation information
The publication and deadline dates as well as circulation information for Magazine, Online Special and Buyers Guide
show publication schedule and circulation information
Magazine
| Issue |
Publication Date |
Editorial Specials / Theme |
Show Preview |
Order & Material Deadline |
| 1 - 2012 |
27 January |
Buyers Guide 2012 |
|
6 January |
| 2 - 2012 |
2 March |
Small animals
Live stock |
PATS |
10 February |
| 3 - 2012 |
13 April |
Food and Snacks for all pets
Accessories for all pets |
Interzoo 2012 |
23 March |
| 4 - 2012 |
15 June |
Healthcare |
|
25 May |
| 5 - 2012 |
7 September |
Pet food ingredients
Accessories for Dogs and Cats
Aquaria |
Zoosphere |
17 August |
| 6 - 2012 |
19 October |
Fashion trends
In- and outdoor birds |
CIPS
Global PETS Forum 2013 |
28 September |
| 7 - 2012 |
23 November |
Pet Litter
Snacks for dogs and cats |
|
2 November |
Online Special
| Issue |
Publication Date |
Editorial Specials / Theme |
Show Preview |
Order & Material Deadline |
| 1 - 2012 |
|
Buyers Guide Mobile |
|
|
| 2 - 2012 |
20 March |
Small animals
Live stock |
PATS |
2 March |
| 3 - 2012 |
1 May |
Food and Snacks for all pets
Accessories for all pets |
Interzoo 2012 |
13 April |
| 4 - 2012 |
3 July |
Healthcare |
|
15 June |
| 5 - 2012 |
25 September |
Pet food ingredients
Accessories for Dogs and Cats
Aquaria |
Zoosphere |
7 September |
| 6 - 2012 |
6 November |
Fashion trends
In- and outdoor birds |
CIPS
Global PETS Forum 2013 |
19 October |
| 7 - 2012 |
11 December |
Pet Litter
Snacks for dogs and cats |
|
23 November |
Circulation information
Magazine Number of issues per year:
6 Printed circulation:
10,750 Total number of readers per issue:
36,765
Online Special
Number of issues per year:
6
Number of email addresses reached:
14,500
Buyers GuidePrinted circulation:
10,750 Number of company entries:
3,000
International reach
Number of countries reached:
130
Number of copies sent out to Europe:
42%
Number of copies sent out to America (North and South):
26%
Number of copies sent out to Asia & Pacific Rim:
26%
Number of copies sent out to Africa:
5%
Loose distribution:
1%
International reach
The PETS International target group include the general, marketing, buying department, sales, product and export managers of manufacturers, distributors, retail chains and other company types.
Manufacturers reached:
40%
Distributors reached:
53%
Retail chains and centres reached:
5%
Other readers reached:
2%
Magazine / Buyers Guide printed edition
Advertising options:
- Regular advertisements up to a spread, starting at €995
- Advertorials, starting at €515
- Company Profile (editorial), €2,895 per page
- Classified / International Shop Window, starting at €995
show all details
| Size |
Width x height |
Costs |
| 2/1 page |
426 x 303 mm*
16.77 x 11.93"* |
€4,650 |
| 1/1 page |
216 x 303 mm* or 185 x 270 mm
8.27 x 11.93* or 7.23 x 10.55" |
€3,350 |
| 1/2 page |
216 x 151 mm* or 96 x 303 mm* or 185 x 130 mm or 90 x 270 mm
8.27 x 5.95"* or3.78 x 11.93"* or 7.28 x 5.08" or 3.52 x 10.55" |
€2,450 |
| 1/3 page |
185 x 87 mm or 65 x 270 mm
7.28 x 3.40" or 2.54 x 10.55" |
€1,795 |
| 1/4 page |
185 x 65 mm or 90 x 130 mm
7.28 x 2.54" or 3.52 x 5.08" |
€1,395 |
| 1/8 page |
185 x 30 mm / 7.28 x 1.17" |
€995 |
Discounts
Total number of advertisements placed in PETS International Magazine and/or Buyers Guide.
| 5% discount: |
3 advertisements per year |
| 15% discount: |
4, 5 or 6 advertisements per year |
| 20% discount: |
7 advertisements per year |
Advertisers in print get an extra discount on their ad(s) in the Online Special, see below.
Please note that all kinds of free extras, such as a company profile, can be discussed when closing an advertising contract.
Additional Magazine advertising options
Product Special, Product News & Show Preview
€515 (print only)
€695 (combination print and Online Special)
All specials in the upcoming issue
Magazine issue 3, 2012 publication date: April 13, 2012
Order & Material deadline: March 2, 2012
Food and snacks for all pets
Accessories for all pets
Interzoo 2012
International Shop Window / Classified ads
€995 per basic size entry (42 x 42 mm).
Company Profile
€2,895 per page.
Go to our magazine page for additional information. Online Special
Advertising options:
- Full page animated advertisement, starting at €545
- Show Previews, starting at €295
show all details
| Size |
Width x height |
Costs |
| 1/1 page |
950 x 550 pixels |
For 'print' advertisers: €545
For advertisers only online: €695 |
Discounts
Total number of advertisements placed in PETS International Online Special.
| 5% discount: |
3 advertisements per year |
| 15% discount: |
4, 5 or 6 advertisements per year |
Advertisers in print get an extra discount on their ad(s) in the Online Special, see below.
Additional Online Special advertising options
Show Preview
€295 (only online) €695 (combination print and Online Special)
Buyers Guide (Mobile)
Visibility
| Full-colour logo (print and mobile) |
€295 for twelve months |
| Text (max 100 words) (only in print) |
€159 for twelve months |
The Buyers Guide (Mobile) offers the following advertising options:
| Format |
Width x height |
Costs |
| Banner |
234 x 60 pixels (max 10 kB) |
€125 per product category per month |
EmailNEWS & www.petsinfo.net
EmailNEWS
| Format |
Width x height |
Costs |
| Full banner |
468 x 60 pixels (max 20 kB) |
€1,500 per 3 months |
| Square banner |
125 x 125 pixels (max 10 kB) |
€750 per 3 months |
www.petsinfo.net
| Format |
Width x height |
Costs |
| Full banner |
468 x 60 pixels (max 20 kB) |
€500 per month |
| Square banner |
125 x 125 pixels (max 10 kB) |
€250 per month |
Package deals (EmailNEWS & www.petsinfo.net)
| Format |
Width x height |
Costs |
| Full banner |
468 x 60 pixels (max 20 kB) |
€2,595 per 3 months |
| Square banner |
125 x 125 pixels (max 10 kB) |
€1,295 per 3 months |
Online Media Kit
Click here for the online Media Kit 2012.
For a print friendly version of this page, click here.
|
|
|
Upcoming Online Special
Publication: March 20, 2012
Deadline: March 2, 2012
PATS 2012
|
Buyers Guide 2012
Get your copy of the Buyers Guide 2012 now for just €69!
|
Global PETS Forum
The Global PETS Forum is the networking event for the pet industry and trade.
Let yourself be inspired and close deals with business partners from all over the world.
|
Contact
PETS International
PO Box 1719
3800 BS, AMERSFOORT
NETHERLANDS
Phone: +31-33-4225833
Email: info@pets.nl
|
|
