It is widely known that launching truly innovative products is an
important driver for increasing turnover. A truly great innovation
starts with great ideas. Great ideas can come from translating
developments and options in other industries to options for the pet
industry regarding food, snacks and accessories.
The humanization trend in the pet industry requires knowledge of
what is important to consumers with respect to human food. What
are the demands concerning convenience, ingredients, packaging,
environmental friendliness and so on and what will be the future
demands? Which of these trends can be breakthrough innovation
options for the pet industry?
But it is not just the motives of consumers that lead to innovation;
modern technological developments, such as nanotechnology, offer
numerous possibilities for breakthrough innovations for the pet
industry.
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Environmental friendliness is more than just being aware of the
environment and is also called Consumer Social Responsibility
(CSR). There is no denying CSR, also described as the third industrial
revolution. CSR therefore has an enormous impact on your company
and is a source of inspiration for innovations in the pet industry.
The guest speakers are professionals who work in afore-mentioned
areas of attention on a daily basis. Alternately, guest speakers from
the pet industry will show how they have transformed these major
trends into innovative products.
All in all, a conference that will inspire you! |
